Full Job Details:

Intellect Design Arena is seeking an experienced Product Marketing Leader – Digital Experience Platform to join its Global Product Marketing team. This is a full-time permanent role based in Mumbai or Gurugram, ideal for professionals with 10–16 years of experience in product marketing within Banking, FinTech, or Enterprise SaaS environments.

The role owns the global positioning, messaging, and go-to-market (GTM) strategy for Digital Experience Platform (DEP) and Digital Banking Experience solutions. Key responsibilities include defining product positioning and differentiation, leading global product launches, and driving B2B demand generation through integrated campaigns such as ABM programs, digital marketing, events, webinars, and partner initiatives.

The Product Marketing Leader will collaborate closely with regional marketing, sales teams, industry analysts, and technology partners, while creating high-impact content including whitepapers, POVs, case studies, analyst decks, and solution briefs. The role also involves tracking marketing KPIs and ROI, mentoring team members, and aligning marketing initiatives to pipeline and revenue growth.

Candidates should have strong experience in Digital Banking, Omnichannel, CX, or Personalization platforms, hands-on exposure to marketing automation tools, and excellent stakeholder management and leadership skills. This is a senior leadership opportunity in a fast-paced, global IT services and consulting organization.