Overview:

The Bachelor of Business Administration (BBA) in Tourism & Event Management is a 3-year undergraduate program designed to provide students with a comprehensive understanding of the tourism and event management sectors. This program equips students with knowledge of tourism industry trends, event planning, hospitality, marketing strategies, and business management principles. It also focuses on developing organizational, communication, and problem-solving skills that are essential for managing large-scale events and tourism-related activities.

Throughout the course, students will engage with a wide array of topics, from the basics of tourism management to the detailed logistical, financial, and legal aspects of planning events. Practical knowledge will be emphasized through case studies, industry visits, and project work, helping students gain a holistic view of the tourism and event management fields.

Course Curriculum:

The BBA in Tourism & Event Management program has a broad curriculum that covers all the current market demands. Key subjects include:

1. Principles of Tourism Management
2. Event Planning and Management
3. Hospitality Operations
4. Travel Agency and Tour Operations
5. Marketing for Tourism and Events
6. Financial Management in Tourism
7. Human Resource Management
8. Sustainable Tourism
9. Cultural Heritage and Tourism
10. Public Relations and Media in Event Management
11. Legal Aspects of Tourism and Events
12. Project Work
    
     

Career Opportunities:

Graduates of BBA in Tourism & Event Management can explore a variety of career paths in different sectors, including: 

1. Tourism Boards and Organisations
2. Event Management Companies
3. Travel Agencies
4. Hotels and Resorts
5. Airlines and Cruise Lines
6. Destination Management Companies
7. Convention Centres and Conference Venues
8. Cultural and Heritage Sites
9. Corporate Event Planning Firms
10. Hospitality and Tourism Consultancy
     

Average salary ranges between RS. 20,000 and RS. 50,000 per month after doing BBA in Tourism & Event Management course.